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Lifecycle Strategy Consulting is a full-stack marketing consulting solution focused on aligning your product and marketing strategy with the customer’s motivation and journey. By utilizing an empathic approach from the customer perspective throughout the purchase funnel experience, customer acquisition and retention can lead to long term growth and recurring value.

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Jan 16

Jan 16 The State of Mobile User Experience

Kelly McGuigan

The State of Mobile User Experience

Ten years from the original iPhone, the field of mobile UX has finally reached maturity.

Read more @ https://www.nngroup.com/articles/state-mobile-ux/

Kelly McGuigan
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Kelly McGuigan
Kelly McGuigan
 

Mar 6 The Principle of Commitment and Behavioral Consistency

Dec 19 Imagery in Newsletters: Make Your Marketing Emails Visual But Don’t Sacrifice Usability

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